The goal was never to change what makes these businesses good. It was to make that easier to see, easier to find, and easier to book.
Proof · Two clientsThe Groomed Goose · Clarissa Rene Hair
Before + after
What changed, and what didn’t.
The goal isn’t to change what makes the business good. It’s to make that easier to see online.
same brand, same owner
Before
After
The Groomed Goose · Denver Highlands
A perfect five stars, 119 Google reviews, and an incredible brand 🪿. The internet just couldn’t tell what the Groomed Goose actually did, only that it had a killer brand presence. Now the homepage says waxing, lash lifts, and brows in the first breath, introduces Samantha by name, and puts the honking reviews where nervous first-timers can find them. The personality and visual style stayed exactly as they were, and the UX, SEO, and AI search all got better underneath.
from booking link to website
Before
After
Clarissa Rene Hair · Colorado
Clarissa had built a beautiful bridal business through Instagram and a GlossGenius booking page. Brides could see her work and book, but nothing explained her services, her pricing, what a trial involves, or what it would feel like to have her there on the wedding morning. The new site answers all of it, in her voice, before the inquiry.
one service, one page
Before
After
The service menu
Before, every service was a line on one page: a name, a price, a button. Now each one has its own page that explains what it is, who it’s for, what happens at the appointment, and what to ask. That’s the page Google can rank and the page a new client can decide on.
Ready when you are
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